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In a Nutshell: What is The Difference Between Online, Inbound, Social Media,...

There might be some confusion as to what the differences are between online, inbound, social media, and content marketing. Let me tell you briefly what these four marketing efforts are not, then I will...

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Case Study: How Long Does It Take to See Organic Search Results? by...

One of the first things all new and prospective clients want to know is how long it take for a content marketing strategy to see real organic results on Google (yes, I know they aren’t the only search...

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Which is Better For Content Marketing: Long-Form or Short, Regular Posts? by...

There seems to be some confusion over which is a better content marketing strategy: Long, deep well-researched articles or short, to-the-point regular updates. Not any more. Long Versus Short Articles...

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Quantity versus Quality, Must I Choose Sides in My Content Marketing...

One of the biggest objections I encounter to the content marketing strategy of updating a site multiple times daily is the thinking (sometimes out loud!) that content must suffer if you are posting...

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Social Media Versus Social Networking as a Content Marketing Strategy by...

Content marketing and social network marketing are not the same thing. Content marketing is creating solid, high-integrity content that attracts prospective business opportunities. Social network...

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4 Reasons Why Social Network Marketing is a Bad Content Strategy by...

Social network marketing is a poor strategy if your aim is new business, solid leads, and good traffic that converts. Playing around in the social networks *might* be good for branding, interacting...

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The New Definition of Search Engine Optimization by @billbelew_com

I wish I had a nickel for every person who has come to me and said, “I paid someone X (always 4+ figures) number of dollars to do optimization for my site, but I really can’t see any change.” Or, “I am...

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What Can Be Better Than Backlinks? I Can Think of Two Things I’d Rather Have...

Many people think the more backlinks the better, and that is simply not true. If it were a matter of the more backlinks I had the better my site or my landing page would rank, it would become a matter...

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5 Ways to Tell if Your Content Marketer is on The Up And Up by @billbelew_com

Not all SEOs are shysters. Too many, however, are. Not all content marketers are shady either. Still, too many are. I suppose if I thought about it hard enough I’d conclude that too many marketers in...

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The Search Engine Sandbox | Does it Really Exist? by @billbelew_com

I admit that I didn’t know this technical term existed till somewhat recently.  The Sandbox. That’s what it’s called. The sandbox. Really. The sandbox is the period of time that a new website owner...

View Article

In a Nutshell: What is The Difference Between Online, Inbound, Social Media,...

There might be some confusion as to what the differences are between online, inbound, social media, and content marketing. Let me tell you briefly what these four marketing efforts are not, then I will...

View Article

Case Study: How Long Does It Take to See Organic Search Results? by...

One of the first things all new and prospective clients want to know is how long it take for a content marketing strategy to see real organic results on Google (yes, I know they aren’t the only search...

View Article

Which is Better For Content Marketing: Long-Form or Short, Regular Posts? by...

There seems to be some confusion over which is a better content marketing strategy: Long, deep well-researched articles or short, to-the-point regular updates. Not any more. Long Versus Short Articles...

View Article


Quantity versus Quality, Must I Choose Sides in My Content Marketing...

One of the biggest objections I encounter to the content marketing strategy of updating a site multiple times daily is the thinking (sometimes out loud!) that content must suffer if you are posting...

View Article

Social Media Versus Social Networking as a Content Marketing Strategy by...

Content marketing and social network marketing are not the same thing. Content marketing is creating solid, high-integrity content that attracts prospective business opportunities. Social network...

View Article


4 Reasons Why Social Network Marketing is a Bad Content Strategy by...

Social network marketing is a poor strategy if your aim is new business, solid leads, and good traffic that converts. Playing around in the social networks *might* be good for branding, interacting...

View Article

The New Definition of Search Engine Optimization by @billbelew_com

I wish I had a nickel for every person who has come to me and said, “I paid someone X (always 4+ figures) number of dollars to do optimization for my site, but I really can’t see any change.” Or, “I am...

View Article


What Can Be Better Than Backlinks? I Can Think of Two Things I’d Rather Have...

Many people think the more backlinks the better, and that is simply not true. If it were a matter of the more backlinks I had the better my site or my landing page would rank, it would become a matter...

View Article

5 Ways to Tell if Your Content Marketer is on The Up And Up by @billbelew_com

Not all SEOs are shysters. Too many, however, are. Not all content marketers are shady either. Still, too many are. I suppose if I thought about it hard enough I’d conclude that too many marketers in...

View Article

The Search Engine Sandbox | Does it Really Exist? by @billbelew_com

I admit that I didn’t know this technical term existed till somewhat recently.  The Sandbox. That’s what it’s called. The sandbox. Really. The sandbox is the period of time that a new website owner...

View Article
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